Launched in spring 2020, the Next Generation Web Presence Project’s goal is to develop a new University website that communicates a clear and compelling story of student success and faculty accomplishments, fuels enrollment growth and alumni participation, and inspires engagement and investment in UNCG community and business partnerships.
Since the March 2020 launch of the project, the NGWP team has worked with hundreds of students, faculty, and staff. Together with the vendor, VisionPoint Marketing, the University has reviewed the University’s existing website structure, completed focus groups, adopted a web strategy and information architecture, as well as launched the design phase of the new website’s pages.
The NGWP leadership team includes:
- Chris Waters, University Webmaster
- Kimberly Osborne, Interim Vice Chancellor for Strategic Communications
- Sherri MacCheyne, Director for Univ. Communications Strategic Operations
- Chris Sawyer, Project Manager for ITS
The NGWP team reports to the Web and Mobile Operating (WAMO) Committee. WAMO includes representatives from units across campus.
Learn more about the project:
UNCG Website to be Redesigned (August 2020)
UNCG News coverage of the project’s status at the launch of the fall 2020 semester.
Next Gen Web Presentation to Pro-Communicators (Oct. 2020)
The University’s Pro-Communicators, a group of more than 150 individuals from across campus, receives an update on the Next Gen Web Project at it’s October 20, 2020 meeting.
Update for Provost Council (Jan. 2021)
Vice Chancellor Jeff Shafer, and the NGWP leadership team provide an update to the UNCG Provost Council including a look at the homepage and campus life webpage designs.
Contact the NGWP Team
A large-scale development, revision and redeployment of websites across public-facing websites at UNCG, the Next Generation Web Project will deliver:
- new templates that utilize a component system to support easier web content creation and maintenance across academic and business units;
- a new primary website with an engaging, modern design built for university audiences;
- substantial revisions to information architecture and site management practices;
- best-practice use of analytics to assess ongoing website performance.
Project Timeline (updated 1/24/22)
A review of existing primary website, school websites, and student-facing department websites.
Meetings with stakeholders across campus to identify needs and solidify strategic approach.
A plan for the pages and content needed in the primary website.
Set a baseline for the technical performance of key web pages to benchmark the performance of the new website.
Three different looks provided to identify a direction for the new website design.
All changes from the information architecture review sessions are incorporated into a final representation of the pages and content that will reside in the primary website.
Like blueprints, wireframes that show structure, content, and components for each page type are developed.
Final Page & Component Designs
Final versions of page and component designs delivered after three rounds of feedback.
Theme Development Begins
Development for the main site and microsite page templates and blocks begins.
Content teams, in collaboration with their units, finish reviews of sites for redundant, outdated, and trivial content.
Content Permissions & Access
Content teams review editorial and style guides and approved web designs with their content in mind and provide a confirmed list of staff who will need access to edit pages.
Content teams begin tracking edits to existing content they own as well as developing new content they will manage in the new primary web site (uncg.edu).
Content First Draft Review
UC Liaisons complete first review of primary website content and supply feedback to content teams.
Content Second Draft Review
UC Liaisons complete second review of primary website content and supply feedback to content teams.
Content maintainers and microsite owners receive training covering the basics of how to enhance content, improve SEO.
New theme is available for use with the primary website. Content teams begin building page layouts in the system.
Content is final and ready for technical team to finalize plans for configuring redirects, etc.
UNCG Technical Development
UNCG Web Team completes development of page templates.
Template Use Training
Content maintainers and microsite owners receive training on how to build a web page using the new templates and components.
Content built out in primary website.
Primary Website Re-Launch
New primary website is released with new content, new theme, with content now managed by content teams and designees.
Department sites will be converted to the new template during this time.